Twenty years ago, at the mention of an insurance provider for safety and security, American Family Insurance was topped and ranked among the most reliable. This company had been part and parcel of American life for decades, offering peace of mind to millions of families across the nation. What truly makes American Family Insurance special, though, isn’t in the variety of policies it has or its competitive rates—the roots go way deeper: truly understanding and protecting the dreams of customers.
A Legacy of Protection
Herman Wittwer founded American Family Insurance in 1927. The modest objective at that time was to provide auto insurance to Wisconsin farmers. The company would grow through the addition of other lines of insurance and expansion into other states to become a national provider, while never losing the philosophy of the founders for highly personalized service. American Family Insurance offers home, auto, life, and business insurance products in all fifty states for many customers today.
Putting Families First
Connected to the vision and the mission of American Family Insurance is a deep, pressing concern for a family’s vision. This means insurance policies and premiums framed in a special understanding of each individual customer’s needs and what truly matters in life. From ensuring a family and their home remain safe from perils to providing monetary support at distressing times, American Family Insurance works with their customers every step along the way.
Community-Centric Approach
What really humanizes American Family Insurance is its close correlation with the communities it serves. Not having the connotations of faceless corporations, this company shelves its pride in being a local presence and has agents right at the hub of their neighborhoods. They don’t only sell insurance; they build relationships. They participate in local events and initiatives and support them with their volunteer time to make a difference. This grassroots approach not only strengthens customer trust but also entrenches American Family Insurance’s commitment to being a good corporate citizen.
Empowering Dreams
Insurance is more than the protection against loss; it is what enables dreams. American Family Insurance gets this very basic truth and will move beyond traditional insurance to give their customers capability. American Family Insurance wants people to chase after their passions fearlessly, through such programs as DreamBank, with its workshops and resources on personal and professional growth. From small business ventures to buying a first home or retiring, the company helps people realize their dreams by giving them all the necessary tools and support.
Innovation and Adaptability
In a world changing minute by minute, American Family Insurance leads by embracing innovation and adapting to new challenges. From current institutionalizing of state-of-the-art technology aimed at smoothening the claims process to developing some very sustainable insurance solutions with an objective of minimizing environmental risk exposure, American Family Insurance is evolving every moment to match the changing needs of customers and the world around them. This forward-thinking approach will go on making American Family Insurance the trusted partner for generations.
Commitment to Diversity and Inclusion
American Family Insurance does not view diversity as just another buzzword. The company believes it can build an inclusive workplace and bring about richer perspectives only by mobilizing different diverse groups. It serves with the benefit of a larger talent pool. This commitment relates to diversity in its hiring practices, community investments, and even partnerships made with organizations that move toward equality and social justice. American Family Insurance is dedicated to the very fundamental equity of protection and support for each individual, no matter the background or circumstance.
Customer-Centric Service
At the core of all the lofty successes for American Family Insurance has been the ability to satisfy its customers. With every conversation, a customer-first mentality exists to make sure everybody feels treasured and understood. Whether it be questions about what policy coverages are, processing of claims, or just some simple advice during tough times, American Family Insurance agents and customer service representatives take great pride in the level of service that is given with compassion and professionalism.
Looking to the Future
Even as American Family Insurance changes and grows with time, it does so only by holding fast to its founding principles. Their vision of the future is a world in which every family may enjoy peace of mind, knowing that their dreams are protected. Welcoming change, embracing diversity, and remaining true to community-centric roots, American Family Insurance is in a better place to lead into a much brighter future for insurance—one where protection meets possibility and the families thrive.
Though one might expect American Family Insurance to operate strictly in insurance matters, this insurance firm does more—much more—to befriend and become a trusted partner throughout the journey of life. It resonates with safety, reliability, and care for others; it speaks to passionate commitment in putting families first, supporting communities, and empowering dreams. In the cacophony of modern life, American Family Insurance has emerged as that sure beacon of stability: reassuring families that no matter what tomorrow might bring, they are in good hands.